11/13/07 - Tip of the Week - NLI Publicity

Good Morning Brookers:

The first day of the early NLI signing period is Wednesday, November 14 for all SBU sports except for Football, Soccer and Track/XC. The early signing period for all other sports runs the week of November 14 - 21. While the NLI signing period is important for our coaching staff, there are some other areas that are affected as well by certain NCAA guidelines - yes, I'm talking to you media relations.

The NCAA has restrictions on publicity/media releases regarding the signees as noted below in NCAA Bylaw 13.10, of which many of the specific bylaws are below.

Once a prospect has returned his/her signed NLI and GIA agreement, I will notify the coaches of that sport via e-mail. This e-mail will also be copied to media relations, strength and conditioning, and admissions. I will try to limit these e-mails to three or four a day.

Directly below is the policy and procedure for announcing the signing of prospective student-athletes.

Further below is pertinent NCAA legislation - please review and let me know if you have any questions.

On a side note, CONGRATULATIONS to our cross country squads as the women's cross country team finished 2nd in the regionals and qualified for the NCAA Championships in Terre Haute, Indiana next week and the men finished 8th. Well done Andy and Janelle!!!!

Heath

PROCEDURES FOR PUBLICITY OF NLI SIGNING

1. Compliance office receives NLI and Athletic Grant in Aid Agreement;
2. Compliance office reviews documents to ensure documents are valid per NLI guidelines;
3. Once determined to be valid, compliance office adds prospect to List of NLI Signeees;
4. This list is then sent to coaching staff of signee, and copied to Media relations staff;
5. Per NCAA Bylaw 13.10.8, institution may now release information regarding signings.

13.10.2 Comments Before Signing.

Before the signing of a prospective student-athlete to a National Letter of Intent or an institution's written offer of admission and/or financial aid, a member institution may comment publicly only to the extent of confirming its recruitment of the prospective student-athlete. The institution may not comment generally about the prospective student-athlete's ability or the contribution that the prospective student-athlete might make to the institution's team; further, the institution is precluded from commenting in any manner as to the likelihood of the prospective student-athlete's signing with that institution. Violations of this bylaw do not affect a prospective student-athlete's eligibility and are considered institutional violations per Constitution 2.8.1. (Revised: 1/14/97)

13.10.2.1 Evaluations for Media, Recruiting Services.

Athletics department staff members shall not evaluate or rate a prospective student-athlete for news media, scouting services or recruiting services prior to the prospective student-athlete's signed acceptance of the institution's written offer of admission as a student and/or written tender of financial assistance to be provided upon the prospective student-athlete's enrollment.

13.10.3 Radio/TV Show.

A member institution shall not permit a prospective student-athlete or a high school, college preparatory school or two-year college coach to appear, be interviewed or otherwise be involved (in person or via film, audio tape or videotape) on:

(a) A radio or television program conducted by the institution's coach;

(b) A program in which the institution's coach is participating; or

(c) A program for which a member of the institution's athletics staff has been instrumental in arranging for the appearance of the prospective student-athlete or coach or related program material.

13.10.9 Media Releases Regarding Signing.

Publicity released by an institution concerning a prospective student-athlete's commitment to attend the institution shall occur only after the prospective student-athlete has signed a National Letter of Intent or after the prospective student-athlete's signed acceptance of the institution's written offer of admission and/or financial aid. Such communications (with no limit on number or content) may be released to media outlets at the institution's discretion except as limited by Bylaw 13.10.9.2. However, an institution is prohibited from purchasing or receiving commercial advertising (e.g., print, media or billboard) to be used to identify a prospective student-athlete by name or picture. Violations of this bylaw do not affect a prospective student-athlete's eligibility and are considered institutional violations per Constitution 2.8.1. (Revised: 1/14/97, 4/29/04 effective 8/1/04, 8/25/04)

13.10.9.5 Press-Release Content.

The contents of a properly issued press release may be determined by the institution and may include comments by its coaching staff members about the abilities of the prospective student-athlete.